If It's Too Loud...

Photo by Mamie Heldman For the previous two singles off her upcoming album, Avery Friedman has dabbled in the worlds of indie rock, folk, and bedroom pop. While the previous single, "Photo Booth," leaned more heavily into the world of pop, the latest is more of an indie rock song. "New Thing" is a laid back track that edges into folk but has more than enough distorted guitars to be an indie rock epic. There's something oddly DIY sounding here even though the song is rather lushly produced. It has a hypnotic quality that will be impossible to resist, and is sounding like a cross between Blondshell and Lucy Dacus' more rock focused songs. We were already highly anticipating the new album from Avery Friedman, but now we're nearly rabid. Avery Friedman says of her latest single: “I wrote ‘New Thing’ in one sitting after riding the subway home alone at night for the first time since being mugged at knifepoint months prior. I was shocked and disoriented by the...

Photo by Mamie Heldman Back in January we loved Avery Friedman's single "Flowers Fell," with its mixture of indie rock, indie folk, and bedroom pop. Her latest single, "Photo Booth," is more of the same, but with a stronger lean towards the pop side of things. Friedman isn't going quite all pop with her new single, though. There is still a strong undercurrent of indie rock noise and a DIY ethos going throughout "Photo Booth." It kind of makes me think of if early Beck wanted to be a pop singer. It's much noisier and disjointed (in the best possible way) than your typical pop song, which just keeps things more interesting.  Avery Friedman says of her latest single: “I wrote this song after a vibrant night out with my friends last winter – a night memorialized by many chaotic photo booth strips. Something about the novelty, containment and ephemerality of a photo booth just invites a sort of flirtatious mischief. This night out in particular felt...

Photo by Mamie Heldman Brooklyn's Avery Friedman just released a new single that our readers are going to adore. "Flowers Fell" lands squarely in the genres of music we cover. It's equal parts indie rock, indie folk, and bedroom pop. It's a great mixture of a fully fleshed out sound while still having that intimate, bedroom recording vibe. The song is gorgeous and uplifting at times even with the feedback drone that comes in and out throughout the song. There's even an unexpected feedback heavy guitar solo towards the end that never feels out of place. "Flowers Fell" takes a lot of the styles we know and love and mixes them in such a way that Avery Friedman's latest feels completely fresh and new. Avery Friedman says of her latest single: “The opening melody for 'Flowers Fell' came to me on a headphone-less walk home one night down Greene Avenue in Brooklyn. I had noticed that the flowers that once lined the branches had been replaced by ...